I was delighted when Melissa asked if I would contribute to their blog and do a guest post. Yes, of course I would! Then, after the excitement settled in, I had that “oh no” moment. What could I write about that would be insightful and add value. There are so many amazing folks that have contributed in the past that if I thought about it for too long I was going to just psyche myself out. So I took a deep breath and decided to go with my gut and write about what I know –Joining marketing forces with fellow exhibitor Megan Halsey to host The Sweet Spot!!
You can read it here :)